Well, hello there friend.
My name is Stephanie Szarwark (Shar-wark) and I’m a branding & packaging designer based in San Francisco. I love helping tiny teams with killer products stand out on store shelves.
A passion for packaging.
I’ve worked on a wide range of design projects over my 10+ year career.
Though I’ve had a lot of fun over the years, I keep coming back to the work I found at my first internship, packaging design.
Packaging can be a critical and often overlooked part of a customer experience. Yet it has the potential to be so much more.
It’s the first time your product catches their eye while running errands.
It’s an unboxing that builds suspense, wondering what they will discover.
It’s that beautifully embossed box that they keep as storage for years to come.
I know your product is already great, now let’s create something that makes sure your perfect customer knows that too.
What goes into a successful packaging design?
Strategic Preparation
Market Research
Packaging Trends
Competitive Audits
Brand Positioning
Product Positioning
Customer Profiles
Design
Branding
Packaging
Art Direction
Environmental
Advertising
Promotional Products Brand Illustration
Technical Illustration
Materials Knowledge
Printing Techniques
Copywriting
Brand Naming
Product Naming
Taglines
Romance Copy
Product Instructions
Product Features Supporting Content
Technical Knowhow
Illustrator
Photoshop
InDesign
Procreate
Figma